17 sept. 2011

DESCARGAR: 21st Century Communication. A Reference Handbook (Eadie, W. F. )

Eadie, W. F. (Ed.). (2009). 21st Century Communication. A Reference Handbook (2 vols.). Thousand Oaks, CA: Sage.
Páginas: 942
Capítulos: 97
Formato: PDF
Idioma: Inglés


ÍNDICE

PART I. THE DISCIPLINE OF COMMUNICATION
PART II. APPROACHES TO THE STUDY OF COMMUNICATION
PART III. KEY PROCESSES OF COMMUNICATION
PART IV. FORMS AND TYPES OF COMMUNICATION
PART V. KEY CHARACTERISTICS OF MESSAGES
PART VI. KEY COMMUNICATION RELATIONSHIPS
PART VII. FACTORS AFFECTING COMMUNICATION
PART VIII. CHALLENGES AND OPPORTUNITIES FOR COMMUNICATION

VOLUME TWO
PART IX. MEDIA AS COMMUNICATION
PART X. COMMUNICATION AS A PROFESSION

PART XI. JOURNALISM
PART XII. PUBLIC RELATIONS
PART XIII. ADVERTISING
PART XIV. MEDIA MANAGEMENT

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