DESCARGAR: 21st Century Communication. A Reference Handbook (Eadie, W. F. )

Eadie, W. F. (Ed.). (2009). 21st Century Communication. A Reference Handbook (2 vols.). Thousand Oaks, CA: Sage.

Páginas: 942

Capítulos: 97

Formato: PDF

Idioma: Inglés

ÍNDICE

PART I. THE DISCIPLINE OF COMMUNICATION

PART II. APPROACHES TO THE STUDY OF COMMUNICATION

PART III. KEY PROCESSES OF COMMUNICATION

PART IV. FORMS AND TYPES OF COMMUNICATION

PART V. KEY CHARACTERISTICS OF MESSAGES

PART VI. KEY COMMUNICATION RELATIONSHIPS

PART VII. FACTORS AFFECTING COMMUNICATION

PART VIII. CHALLENGES AND OPPORTUNITIES FOR COMMUNICATION

VOLUME TWO

PART IX. MEDIA AS COMMUNICATION

PART X. COMMUNICATION AS A PROFESSION

PART XI. JOURNALISM

PART XII. PUBLIC RELATIONS

PART XIII. ADVERTISING

PART XIV. MEDIA MANAGEMENT

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